window._wpemojiSettings = {"baseUrl":"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/72x72\/","ext":".png","svgUrl":"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/www.isev.co.uk\/wp\/wp-includes\/js\/wp-emoji-release.min.js?ver=6.7.1"}};
/*! This file is auto-generated */
!function(i,n){var o,s,e;function c(e){try{var t={supportTests:e,timestamp:(new Date).valueOf()};sessionStorage.setItem(o,JSON.stringify(t))}catch(e){}}function p(e,t,n){e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(t,0,0);var t=new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data),r=(e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(n,0,0),new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data));return t.every(function(e,t){return e===r[t]})}function u(e,t,n){switch(t){case"flag":return n(e,"\ud83c\udff3\ufe0f\u200d\u26a7\ufe0f","\ud83c\udff3\ufe0f\u200b\u26a7\ufe0f")?!1:!n(e,"\ud83c\uddfa\ud83c\uddf3","\ud83c\uddfa\u200b\ud83c\uddf3")&&!n(e,"\ud83c\udff4\udb40\udc67\udb40\udc62\udb40\udc65\udb40\udc6e\udb40\udc67\udb40\udc7f","\ud83c\udff4\u200b\udb40\udc67\u200b\udb40\udc62\u200b\udb40\udc65\u200b\udb40\udc6e\u200b\udb40\udc67\u200b\udb40\udc7f");case"emoji":return!n(e,"\ud83d\udc26\u200d\u2b1b","\ud83d\udc26\u200b\u2b1b")}return!1}function f(e,t,n){var r="undefined"!=typeof WorkerGlobalScope&&self instanceof WorkerGlobalScope?new OffscreenCanvas(300,150):i.createElement("canvas"),a=r.getContext("2d",{willReadFrequently:!0}),o=(a.textBaseline="top",a.font="600 32px Arial",{});return e.forEach(function(e){o[e]=t(a,e,n)}),o}function t(e){var t=i.createElement("script");t.src=e,t.defer=!0,i.head.appendChild(t)}"undefined"!=typeof Promise&&(o="wpEmojiSettingsSupports",s=["flag","emoji"],n.supports={everything:!0,everythingExceptFlag:!0},e=new Promise(function(e){i.addEventListener("DOMContentLoaded",e,{once:!0})}),new Promise(function(t){var n=function(){try{var e=JSON.parse(sessionStorage.getItem(o));if("object"==typeof e&&"number"==typeof e.timestamp&&(new Date).valueOf()<e.timestamp+604800&&"object"==typeof e.supportTests)return e.supportTests}catch(e){}return null}();if(!n){if("undefined"!=typeof Worker&&"undefined"!=typeof OffscreenCanvas&&"undefined"!=typeof URL&&URL.createObjectURL&&"undefined"!=typeof Blob)try{var e="postMessage("+f.toString()+"("+[JSON.stringify(s),u.toString(),p.toString()].join(",")+"));",r=new Blob([e],{type:"text/javascript"}),a=new Worker(URL.createObjectURL(r),{name:"wpTestEmojiSupports"});return void(a.onmessage=function(e){c(n=e.data),a.terminate(),t(n)})}catch(e){}c(n=f(s,u,p))}t(n)}).then(function(e){for(var t in e)n.supports[t]=e[t],n.supports.everything=n.supports.everything&&n.supports[t],"flag"!==t&&(n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&n.supports[t]);n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&!n.supports.flag,n.DOMReady=!1,n.readyCallback=function(){n.DOMReady=!0}}).then(function(){return e}).then(function(){var e;n.supports.everything||(n.readyCallback(),(e=n.source||{}).concatemoji?t(e.concatemoji):e.wpemoji&&e.twemoji&&(t(e.twemoji),t(e.wpemoji)))}))}((window,document),window._wpemojiSettings);
var breeze_prefetch = {"local_url":"https:\/\/www.isev.co.uk","ignore_remote_prefetch":"1","ignore_list":["wp-admin","wp-login.php"]};
https://www.isev.co.uk/app/plugins/breeze/assets/js/js-front-end/breeze-prefetch-links.min.js
https://www.isev.co.uk/wp/wp-includes/js/jquery/jquery.min.js
https://www.isev.co.uk/wp/wp-includes/js/jquery/jquery-migrate.min.js
October 7,2021
Guardian
by
Isev Team
The Guardian newspaper has many critics of it’s free online content strategy, however even if it’s business model is not what’s expected, it’s online marketing seems to be sticking with being a “digital first” brand.
GNM (Guardian News and Media) have given details of a £2 million brand campaign – communications directly with consumers are said to be a top priority.
This new strategy will change from a focus on promotions to centre around creating direct relationships with consumers. Marketing will now also concentrate on data capturing activates. By compiling consumers data, GNM will be able to understand how content is accessed by it’s readers, users of it’s dating service and job site.
GNM has also specified that one of its main commercial aims is to double the amount of database subscribers – subscribing to it’s iPad and iPhone app, and print editions.
Newsagent sales are in decline and show no sign of picking up, GNM has clearly decided that subscribers are far more likely to give personal data as well as remaining loyal if they are long-term subscribers.
Data management is essential for marketing – over half of consumers say they still get unsuitable communications through post and email direct marketing. GNM’s focus on data is therefore a step in the right direction – especially when three Guardian print supplements have just folded – but they are taking steps in the right direction concentrating on digital media. Therefore GNM could be showing the rest of the media companies how it’s done in the very near future.
Continue Reading
Business Marketing Strategies: Our complete guide
This guide explores essential strategies for Telford businesses looking to expand their reach and improve their marketing performance.
Leanne
September 16th, 2025
What is ecommerce? A Complete Guide for 2025
Ecommerce has completely changed the way we consume and sell. From browsing products on websites and apps to buying directly through social media, selling online makes it easier than ever for businesses to reach customers without the high costs of a traditional store. We’ll explore what e-commerce is, how it works, the different types of … Continued
Isev Team
September 2nd, 2025
PPC in 2025: Why Your Business Should Consider Using Google Ads
Google Ads remains a powerful and constantly evolving solution. It's an great tool for businesses that want to be seen, stay competitive, and achieve tangible growth
Isev Team
August 6th, 2025
Editing Magento 2 Mega Menu with Venustheme
To edit your the Mega Menu, using the Venustheme extension in Magento 2 To get to the menu, you will need to go to the lef thand navigation and Venustheme > Manage menus. Select menu you want to edit. If you have a separate mobile and desktop menu, they will both need to be updated. … Continued
Isev Team
June 23rd, 2025
https://www.isev.co.uk/wp/wp-includes/js/dist/hooks.min.js
https://www.isev.co.uk/wp/wp-includes/js/dist/i18n.min.js
wp.i18n.setLocaleData( { 'text direction\u0004ltr': [ 'ltr' ] } );
https://www.isev.co.uk/app/plugins/contact-form-7/includes/swv/js/index.js
var wpcf7 = {"api":{"root":"https:\/\/www.isev.co.uk\/wp-json\/","namespace":"contact-form-7\/v1"},"cached":"1"};
https://www.isev.co.uk/app/plugins/contact-form-7/includes/js/index.js
window.ASL = typeof window.ASL !== 'undefined' ? window.ASL : {}; window.ASL.wp_rocket_exception = "DOMContentLoaded"; window.ASL.ajaxurl = "https:\/\/www.isev.co.uk\/wp\/wp-admin\/admin-ajax.php"; window.ASL.backend_ajaxurl = "https:\/\/www.isev.co.uk\/wp\/wp-admin\/admin-ajax.php"; window.ASL.js_scope = "jQuery"; window.ASL.asl_url = "https:\/\/www.isev.co.uk\/app\/plugins\/ajax-search-lite\/"; window.ASL.detect_ajax = 1; window.ASL.media_query = 4766; window.ASL.version = 4766; window.ASL.pageHTML = ""; window.ASL.additional_scripts = [{"handle":"wd-asl-ajaxsearchlite","src":"https:\/\/www.isev.co.uk\/app\/plugins\/ajax-search-lite\/js\/min\/plugin\/optimized\/asl-prereq.js","prereq":[]},{"handle":"wd-asl-ajaxsearchlite-core","src":"https:\/\/www.isev.co.uk\/app\/plugins\/ajax-search-lite\/js\/min\/plugin\/optimized\/asl-core.js","prereq":[]},{"handle":"wd-asl-ajaxsearchlite-vertical","src":"https:\/\/www.isev.co.uk\/app\/plugins\/ajax-search-lite\/js\/min\/plugin\/optimized\/asl-results-vertical.js","prereq":["wd-asl-ajaxsearchlite"]},{"handle":"wd-asl-ajaxsearchlite-load","src":"https:\/\/www.isev.co.uk\/app\/plugins\/ajax-search-lite\/js\/min\/plugin\/optimized\/asl-load.js","prereq":["wd-asl-ajaxsearchlite-vertical"]}]; window.ASL.script_async_load = false; window.ASL.init_only_in_viewport = true; window.ASL.font_url = "https:\/\/www.isev.co.uk\/app\/plugins\/ajax-search-lite\/css\/fonts\/icons2.woff2"; window.ASL.css_async = false; window.ASL.highlight = {"enabled":false,"data":[]}; window.ASL.analytics = {"method":0,"tracking_id":"","string":"?ajax_search={asl_term}","event":{"focus":{"active":1,"action":"focus","category":"ASL","label":"Input focus","value":"1"},"search_start":{"active":0,"action":"search_start","category":"ASL","label":"Phrase: {phrase}","value":"1"},"search_end":{"active":1,"action":"search_end","category":"ASL","label":"{phrase} | {results_count}","value":"1"},"magnifier":{"active":1,"action":"magnifier","category":"ASL","label":"Magnifier clicked","value":"1"},"return":{"active":1,"action":"return","category":"ASL","label":"Return button pressed","value":"1"},"facet_change":{"active":0,"action":"facet_change","category":"ASL","label":"{option_label} | {option_value}","value":"1"},"result_click":{"active":1,"action":"result_click","category":"ASL","label":"{result_title} | {result_url}","value":"1"}}};
https://www.isev.co.uk/app/plugins/ajax-search-lite/js/min/plugin/optimized/asl-prereq.js
https://www.isev.co.uk/app/plugins/ajax-search-lite/js/min/plugin/optimized/asl-core.js
https://www.isev.co.uk/app/plugins/ajax-search-lite/js/min/plugin/optimized/asl-results-vertical.js
https://www.isev.co.uk/app/plugins/ajax-search-lite/js/min/plugin/optimized/asl-load.js
https://www.isev.co.uk/app/plugins/ajax-search-lite/js/min/plugin/optimized/asl-wrapper.js
!function(){"use strict";var e,t,r,n={},o={};function i(e){var t=o[e];if(void 0!==t)return t.exports;var r=o[e]={exports:{}};return n[e](r,r.exports,i),r.exports}i.m=n,e=[],i.O=function(t,r,n,o){if(!r){var u=1/0;for(s=0;s<e.length;s++){r=e[s][0],n=e[s][1],o=e[s][2];for(var a=!0,f=0;f<r.length;f++)(!1&o||u>=o)&&Object.keys(i.O).every((function(e){return i.O[e](r[f])}))?r.splice(f--,1):(a=!1,o<u&&(u=o));if(a){e.splice(s--,1);var c=n();void 0!==c&&(t=c)}}return t}o=o||0;for(var s=e.length;s>0&&e[s-1][2]>o;s--)e[s]=e[s-1];e[s]=[r,n,o]},i.d=function(e,t){for(var r in t)i.o(t,r)&&!i.o(e,r)&&Object.defineProperty(e,r,{enumerable:!0,get:t[r]})},i.f={},i.e=function(e){return Promise.all(Object.keys(i.f).reduce((function(t,r){return i.f[r](e,t),t}),[]))},i.u=function(e){return"js/"+e+"."+{203:"945991",331:"6d9a60",434:"cf540c",514:"1cf7a3"}[e]+".js"},i.miniCssF=function(e){},i.o=function(e,t){return Object.prototype.hasOwnProperty.call(e,t)},t={},r="@roots/bud/sage:",i.l=function(e,n,o,u){if(t[e])t[e].push(n);else{var a,f;if(void 0!==o)for(var c=document.getElementsByTagName("script"),s=0;s<c.length;s++){var l=c[s];if(l.getAttribute("src")==e||l.getAttribute("data-webpack")==r+o){a=l;break}}a||(f=!0,(a=document.createElement("script")).charset="utf-8",a.timeout=120,i.nc&&a.setAttribute("nonce",i.nc),a.setAttribute("data-webpack",r+o),a.src=e),t[e]=[n];var d=function(r,n){a.onerror=a.onload=null,clearTimeout(p);var o=t[e];if(delete t[e],a.parentNode&&a.parentNode.removeChild(a),o&&o.forEach((function(e){return e(n)})),r)return r(n)},p=setTimeout(d.bind(null,void 0,{type:"timeout",target:a}),12e4);a.onerror=d.bind(null,a.onerror),a.onload=d.bind(null,a.onload),f&&document.head.appendChild(a)}},i.r=function(e){"undefined"!=typeof Symbol&&Symbol.toStringTag&&Object.defineProperty(e,Symbol.toStringTag,{value:"Module"}),Object.defineProperty(e,"__esModule",{value:!0})},i.p="/app/themes/isev-theme/public/",function(){var e={666:0};i.f.j=function(t,r){var n=i.o(e,t)?e[t]:void 0;if(0!==n)if(n)r.push(n[2]);else if(666!=t){var o=new Promise((function(r,o){n=e[t]=[r,o]}));r.push(n[2]=o);var u=i.p+i.u(t),a=new Error;i.l(u,(function(r){if(i.o(e,t)&&(0!==(n=e[t])&&(e[t]=void 0),n)){var o=r&&("load"===r.type?"missing":r.type),u=r&&r.target&&r.target.src;a.message="Loading chunk "+t+" failed.\n("+o+": "+u+")",a.name="ChunkLoadError",a.type=o,a.request=u,n[1](a)}}),"chunk-"+t,t)}else e[t]=0},i.O.j=function(t){return 0===e[t]};var t=function(t,r){var n,o,u=r[0],a=r[1],f=r[2],c=0;if(u.some((function(t){return 0!==e[t]}))){for(n in a)i.o(a,n)&&(i.m[n]=a[n]);if(f)var s=f(i)}for(t&&t(r);c<u.length;c++)o=u[c],i.o(e,o)&&e[o]&&e[o][0](),e[o]=0;return i.O(s)},r=self.webpackChunk_roots_bud_sage=self.webpackChunk_roots_bud_sage||[];r.forEach(t.bind(null,0)),r.push=t.bind(null,r.push.bind(r))}()}();
https://www.isev.co.uk/app/themes/isev-theme/public/js/app.b5b5ef.js
https://www.isev.co.uk/wp/wp-includes/js/hoverIntent.min.js
https://www.isev.co.uk/app/plugins/megamenu/js/maxmegamenu.js