October 7,2021

2018 eCommerce marketing calendar

byAvatar Mitch

With wide access to the internet, and the ability to access from pretty much anywhere on our smartphones, eCommerce websites are able to sell to anyone, anywhere!

And over the course of each year, there will be marked holiday’s and special occasions, for example, on the run up to Christmas, where consumers will be looking to buy gifts for family and friends.

For many websites, these can be huge opportunities to increase sales by preparing and planning your marketing of special promotions, email and social media marketing campaigns in advance.

But with so many dates, some opportunities can be missed or overlooked, for this, we’ve created a FREE eCommerce marketing calendar for 2018, which contains over 30 key dates for you to target your marketing towards, such as:

  • Valentines day
  • Mother’s day
  • Easter
  • Star Wars day (May the Fourth)
  • May Day bank holiday
  • School’s summer holidays
  • Halloween
  • Movember
  • Black Friday & Cyber Monday
  • Christmas day
  • Plus more
2018 marketing calendar

Continue Reading

Image of an ipad with the words customer journey written on it
The Customer Journey: Tips and best practices

This article looks in detail at both the customer journey and the conversion funnel, analysing how they function and how they work hand in hand.

Avatar
Leanne July 31st, 2024
Person running Data analysis
Data Analysis: Tips and Best Practices

Now that a vast majority of businesses are online, there are a range of different data sets that they can analyse. This is great! It means they can really take the time to understand how their business is doing, they can also learn more about their customers. However, this isn’t the easiest process if you … Continued

Avatar
Leanne July 23rd, 2024
Two people designing a website
Should you get your website redesigned?

Recognising whether your website needs a redesign involves assessing various crucial areas that impact its overall success, such as user experience, and more. From visual elements to technical aspects, every component contributes to the effectiveness of your online presence. To guide you through this process, we’ve compiled a comprehensive list to help you figure out … Continued

Isev Team
Isev Team June 4th, 2024
Key Practices for Enhanced Admin Security

Safeguarding your website’s admin area is crucial in today’s digital age, especially as despite the amount of online security available, there are just as many threats. Websites hold a wealth of sensitive information and the admin area of a website is a prime target for cyber threats, such as data breaches and unauthorised access. This … Continued

Isev Team
Isev Team May 22nd, 2024